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Do discount vouchers dictate where you eat?
Victoria Bischoff (Citywire)
Posted: 21 February 2011 14:41:57(UTC)
#1

Joined: 08/03/2010(UTC)
Posts: 96

Was thanked: 5 time(s) in 2 post(s)
In a desperate attempt to rein in our spending and cut the cost of our social life, we Brits have become obsessed with discount vouchers.

Whereas in the past people might have been embarrassed to use discount vouchers when paying in a shop or a restaurant, nowadays people wave their Pizza Express vouchers and online promotional codes about with pride. And it’s not just bargain basement style retailers enticing customers with vouchers - high end stores and Michelin star restaurants are constantly dishing them out as well.

Some people however take the voucher obsession one step further and will only spend their money in places where they can claim a discount.

According to a recent survey by <a href="http://discountvouchers.org"> DiscountVouchers.org</a> 83% of people have refused to purchase something they wanted because there was no discount voucher available at the time.

But considering a quarter of people questioned said they had saved between £300 and £500 in just one year by using vouchers and codes, while 11% said they had saved more than £500, can you blame them?

But what do you think? Do you make decisions about where to eat out and where to shop based on what discounts are on offer? Or do you take a more genteel approach and decide first where you want to go and then see what discounts are available?

And where do you go to look for discount vouchers? Do you have a handful of favourite websites you scan for offers? Or are you more likely to cut out coupons you find in newspapers and magazines?
John Roycroft
Posted: 21 February 2011 15:32:00(UTC)
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Joined: 10/12/2010(UTC)
Posts: 9

Thanks: 6 times
Was thanked: 2 time(s) in 1 post(s)
Yes definitely. We live in Bahrain where a book of vouchers is avaialbe for the equivalent of 40 GBP. There are a wide range of 2 for 1 offers and you get your money back after 4 or 5 meals out. we rarely eat at places that are not in the voucher book.
John
Martin
Posted: 23 February 2011 15:50:47(UTC)
#3

Joined: 03/07/2007(UTC)
Posts: 4

I am a convert to discounts -and not just in restaurants - as I suspect are thousands of others (to judge from the success of schemes such as Groupon and Toptable). Yet I still harbour the suspicion that perhaps it's mainly the more mediocre restaurants - or the most over-priced - that find it necessary to offer these discounts. Or perhaps its just those with the lowest operating margins!
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